Strategic Marketing Support
Freelance Marketing Strategist & Consultant
AFFORDABLE SMALL BUSINESS MARKETING SOLUTIONS
Delivering marketing services that build your brand awareness, and nurture and educate your prospects
Hi, I’m Pippa, a freelance Marketing Strategist and Consultant, providing marketing services to small/medium businesses.
I’ve been a Marketing professional since the early ’90s, working with B2B & B2C businesses. I’m well-practised in curating and delivering comprehensive marketing strategies and, creating content, campaigns and marketing plans for businesses.
Working together, we’ll look at your goals, budget and the time you have available to dedicate to marketing, then ensure we utilise the most cost-effective mix of marketing solutions that will work for you, your business and your budget.
Described by a client as a ‘multi-tasking marketing magician’, I’m enthusiastic, innovative, self-motivated and reliable. I’ve devised, delivered and developed strategic campaigns in many formats, from faxes to social media, postcards to emails, incentive trips to live events, print to AdWords and practically everything in between.
If you’d like to learn more about how I could help your business,
please email me, fill out the form below or, get in touch on LinkedIn
Marketing services
I'd love to help your business grow, build your brand and, help generate engaged leads through strategic marketing.
I delight in defining and implementing strategic marketing plans in line with clients’ business KPIs, and I provide strategic marketing training, mentoring & consultancy services. I have oodles of B2B & B2C marketing experience, within many different verticals
With extensive experience in B2B and B2C marketing across various industries, I’m skilled in strategy creation and management, content design, planning and scheduling, board-level reporting, budgeting, and problem-solving in digital and traditional marketing.
A small selection of businesses I’ve worked with
Get in touch
If you’d like to get your marketing on track, but don’t have the time, or resources - I’d love to help.
B2B marketing experience
My most recent marketing experience has been within the IT sector, working on Marketing strategies for Managed Service Providers (MSPs). As Head of Marketing for Mirus IT for over 3 years, I understand how to create marketing strategies that inspire businesses to enlist the help of an MSP.
During the Pandemic, I was a Marketing Strategist for Marketopia/Continuity Marketing, working with over 20 national MSP’s, and most recently, I’ve been providing strategic marketing services directly to some high-profile MSPs including Method IT, Integral IT and Sweethaven.
During my career, I’ve managed the marketing requirements for road surfacing and preservation solutions, rugged handheld computers, electronic components and, employee engagement, event management & sales and channel incentive travel.
Examples of B2B experience
B2C marketing experience
Following redundancy in 2016, I set up my own SMB marketing company - Snaffle Monkey Marketing - working with an eclectic mix of clients. I devised marketing plans and strategic content for many diverse businesses, including dog walkers, garages, retirement homes and salons.
In my spare time, I spent 10 years creating and building the Polenastics Pole Fitness and Dance brand. As the owner, Director and main Instructor, I taught 17+ pole fitness and choreography classes each week, inspired and employed a team of instructors, and assisted in the establishment of Polenastics branches in Bucks, Herts, Lincs, Canada & Spain.
I was honoured to be chosen as an international judge for various Pole Fitness and Dance competitions, including the World Pole Championships, and with my colleague Hollie, created and ran the Bucks Pole Fitness Championships/Polenastics Championships, and the Aerial Championships in 2014, attracting entrants from all over the UK.
In 2014, while judging the World Pole Sports and Fitness Championships, I was presented with an Ambassadors Award for my commitment and influence within the Pole Dance and Fitness Industry.
I was also a Mumpreneur Awards Finalist in 2011 & nominated again in 2013.
Examples of B2C experience
Get in touch
If you’d like to learn more about my services or how we could work together, please get in touch, and I’ll get back to you at my very earliest.
Recommendations/Testimonials
Tania Huntington
Senior Project Manager at Cyber-Duck | PRINCE2® | MCIMSenior Project Manager at Cyber-Duck | PRINCE2® | MCIM
October 28, 2022, Tania worked with Pippa on the same team
Pippa is such a joy! She has so much knowledge and experience to share and has planned and delivered some great marketing strategies. Pippa really is a team player, who is always there to support her team members, fostering a culture of continuous improvement and innovation.
She's always bringing new ideas to the table and is the definition of reliable.
Pippa is effortlessly hardworking and I can't recommend her enough.
Christie Lambert
Client Success Director at Marketopia EMEA (Formerly Continuity)Client Success Director at Marketopia EMEA (Formerly Continuity)
October 12, 2022, Christie worked with Pippa on the same team
I count myself incredibly lucky to have worked with Pippa.
Her willingness to help others is second to none, as is her ability to put those around her at ease. She really does have this unique & very special calming influence on any given situation.
On a daily basis Pippa shared her knowledge and taught us something new; her experience and marketing knowledge is vast and you can always rely on her to go the extra mile, exceeding expectations. She's an excellent listener, and has this wonderful ability to effortlessly think outside the box.
Everyone needs a Pippa Hall by their side. She was a joy to work with and I highly recommend her. I very much hope we have the opportunity to work together again in the future.
Diogo Constantino
Digital Marketing Executive at Sweethaven
June 27, 2022, Diogo reported directly to Pippa
I've had the privilege of working with Pippa since 2020. Over the last few years I've learned so much from Pippa and it's been really rewarding working with her. She's a great teacher, mentor but an even better person. She's helped me get the most out of our marketing campaigns with some great results along the way! We've been able to transform and revitalise all aspects of our marketing, all thanks to Pippa's guidance.
I'm going to miss working and learning from Pippa! I couldn't recommend her enough.
Thank you and keep in touch!
Ben Spector
Recovering MSP Owner turned Product and Solutions leader at Zomentum | MSP Mentor providing ‘Tactical Support’
2022,
Pippa did a fantastic job providing copy and page layout for my new personal consulting website. She was really easy to work with and very responsive to feedback as we progressed.
Extremely happy with the finished result and would highly recommend Pippa. 😁
Craig Benham
Helping career changers & university graduates explore & secure a rewarding career in teaching
April 2021, Craig was Pippa ‘s client
Pippa worked with me to review our current marketing strategies and support me in developing these further. she was a wealth of knowledge and experience and from the very first meeting, I was implementing her advice and moving forwards.
Within a week, Google showed a 50% increase in the amount of people finding our listing.
Really benefited from my time with Pippa and have loads of ideas and strategies that I am now implementing.
Absolutely recommend working with her if you get the chance and you want help to develop your marketing practices!!
Is your current marketing strategy working?
Do you know whether your website is performing or if you're making the most of your LinkedIn and social media accounts? Would a competitive analysis be a good start to help define what your competition is doing well - or badly? A marketing audit may help to discover some key things we can change or improve to gain some quick wins.
If your website isn’t converting, a website review could provide useful insights to improve your content to better convert website visitors. Perhaps you just need two SEO-optimised, strategic blogs a month, along with socials and a prospect email?
